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Interesting content from Media Snack! Since it is the MEDIA snack review a few suggestions : 1. How is AI being applied to media planning and buying? Are the holding companies investing hundreds of millions in AI systems for efficient systems, workflows to design creative formats? Whats the media perspective here? 2. Integated media audience measurement systems ( Linear + CTV + OTT) . Are these still being designed or do they now exist? ie. accepted as the measurement standard by the media ) 3. Streaming services where are they now with live content, events, gaming and hybrid subscription + ad revenue models? Hope to see more great content from Media Snack in 2025!

Great, so new career incoming....

Dear Tom and Mark, it was great to hear from you. Straight up and no bullshit. There may have been one topic I missed. Media attention. Do you think something like attentional CPM will become the new core metric soon, as a replacement for CPM? And what do you think of the 2½-second attention-memory threshold?

GARM now exposed as CORRUPT LEFTIST attempt to control the narrative, full on Nazi Style Propaganda. ‘Media Unchecked” = Leftist/Communist/Woke, term for Truth & Facts they don’t want you to know!!!

you and your mate rob are absolute evil and should be ashamed of yourselves.

rob is one of gods chosen people

i don't trust this mans impressive nose to make decisions for all of society

GARM shot down - Lefties loosing it...😂

I am with Elon NOT this man. Bad choice to have him as guest. what are you thinking?

Free speech is great shutting down free speech is bad we are not going to be a like the Nazis .

Censorship a--holes

You mean a censorship alliance.

Impressive nose on Rob!

This is really scary. And GARM violates U.S. anti-trust laws.

Google on "House Judiciary Committee Report Exposes Shadowy Corporate Coordination to Silence Conservatives" and learn about "great work" this rat has been doing for a while now. I'm not posting links since it seems yt kills posts with them. Do search on title.

If climate change is real then cut back on industry as well. Don't buy new keep repairing your old items to save the planet. A 3 day week would save a lot of energy but will they do that or it is not such a problem after all. It is only the households fault. Industry is sweaty clean.

This is great

Nice to be with omg❤❤

She should head back to India and take her communist opnions with her.

Im so happy she is getting sued very well deserved....she is fascist

Horrible pig

Great POV and recommendation.I particularly like the comparison to Google structure. I find that there are two things that you (understandably) didn't factor-in: (1) I love your "focus on what clients want/need, but WPP's need to drive revenue "now" will always create friction because it's linked to senior leader bonuses. Giving clients what they want and need requires more engagement, hand-holding and that costs more money. (2) Pride /ego is a barrier. Although I was a bit surprised by the loss of Y&R, Wunderman and JWT legacy brands, the reality is the "newer" brand VML superceded the legacy brands. WPP will resist selling off vice, Refinery, and the like. Finally, couldn't Kantar be folded.into the consultancy agencies?

What a scummy way to live your life. Despicable

When men are married to women like this they just want to die sooner 😂

Nandini recently supported and sided with notorious rapist, pedophile and cyber criminal Elliot "Liz" Fong-Jones. We should all think twice before doing business with Jammi, she's probably a sexual predator too.

In the future all media formats will be controlled by technology companies because the C-suit seat warmers hire employees, consultants and "experts" that were trained by the very tech companies that are after each media company's revenue stream. Why buy the milk if you can milk the cow for free

Can you please tell me more about wpp company cos i invest 1000kina And I'm from Papua New Guinea

Ritson wins

Nandini has been doing the good thing for advertisers and quality publishers for a number of years. She's discovered some incredible things about the whole adtech ecosystem/cesspool.

Topic for discussion - Global network vs Independant agencies. Pros and cons of each :)

I genuinely think it's here to stay. I still give the upper hand to in-person as client's like knowing you can give them face time. An interesting question would be 'how does one service the client if the business is won? Remotely? In-person? Or a combination of both?

I'm glad of the recognition you're giving to Robert Rakowitz, as he more than deserve this, for the great work here been doing and leading for the industry

so humbled to be honored this way - love MediaSnack, IDComms, and really humbled for the recognition and privileged to have you all as thought partners and supporters

Greetings from Brisbane (Australia)! Absolutely brilliant gents. Couldn't agree more - Nothing worse than going into a pitch and constantly interrupted by questions which could have been answered, had the client provided a more in-depth brief. Keep the content coming :)

Also, I believe that a good leader should thank you his or her employees for a job well done. Salary is not a thank you. :)

Well done! All the best for the Holidays and for a terrific 2023!

Nice job guys.

This is the type of content I come to RUclips for.

Hi everyone! thanks for another beneficial content.

Please are hiring now

Is this the truth

These videos are very beneficial sources. Thanks.

Fantastic!

Why are you guys sitting so close together

Good day, everyone! I hope everything is going well for you. I am from Turkey. I just discovered your channel so I'm overjoyed. Because I've worked in the digital media industry for a year and a half and can't find to come up with a reliable source in my own native language. Thank you for taking the time to share your knowledge.

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This is a brilliant topic that definitely deserves a part two. The transparency around the decision making criteria and future ambition is hugely motivating for any agency, particularly in this climate. I would also be really keen to hear both your thoughts on the pitch positive pledge being led by the IPA. Thank you.